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mõõdikutest aru saanud mees
User and user-centered design
How to measure usability (Part III: building a metric system)

In the second part of this series, we gave advice on what to keep in mind upon creating metrics and how to start creating a system.  In the final part we discuss metric formulas and calculations, explain how to interpret the results and what to do with the information.


User and user-centered design
How to measure usability? (Part II: Usability metrics)

In the first part of “How to measure usability?", we explored the purpose and usefulness of metrics. In this article, we give advice on what to keep in mind upon pic

Kuidas mõõta kasutatavust
User and user-centered design
How to measure usability? (Part I)

There are various ways to measure usability. The most common methods include carrying out user surveys and/or polls, conducting user tests and measuring user statistics. Each method has its own important role and appropriate time in the process of measuring usability and product development as a whole.

Kuidas valida siseveebi
Atlassian solutions
Tips for planning an intranet project
Intranet was used mainly as a document repository or, at best, as a means for solving problems connected to internal communication, and making information exchange, processes and HR planning more effective. Today, however, many people expect a lot more from an intranet. Why is it so?
WUD Tallinn 2018
User and user-centered design
World Usability Day Conference: retrospect and future

World Usability Day Tallinn is the #1 conference for User Experience professionals in Estonia and the largest UX-web- and interaction design event in Baltics. WUD Tallinn is accompanied by hands-on workshops and tutorials on the days before and after the main event. 

Eshop trends
Managing software development
Award-winning Case-study: Breden's Online store

E-commerce has been growing an average of 25% a year globally and as many as 30% in Estonia. Many new e-traders are entering the market. To achieve success, traders are looking for the best technological solutions, spend a lot on web marketing and endeavour to offer the best customer experiences.

Mida õieti siis uurida ärianalüüsis
User and user-centered design
The broad field of analysis
One can analyse everything – data, things, processes, events etc. Depending on what is being analysed, the correct methodologies will be used. Without a thorough preparation, the analysis will not usually be successful. Every analysis should be done systematically. Analysis could, therefore, be defined as dividing the whole into connected pieces.
Teenus koosneb mitmetest sammudest
User and user-centered design
Service Design and the Role of User Journey
Services are everywhere around us. Every day we use public transport, go to cafés, use postal services etc. The services are created to satisfy the needs of people and are targeted for certain people who need these services.
User and user-centered design
Prototyping: better communication and smaller expenses
In 2007, when Steve Jobs introduced the first-ever iPhone, in his presentation he seamlessly used many different iPhone models (prototypes). The reason for that was simple. One iPhone could not perform every task and was not able to contain every single function of an iPhone.
User and user-centered design
Animation as a tool: why and how to use it?
Making the website’s visuals move is nothing new. Some time ago, people had to install Adobe Flash plug-ins to make the animations work.
 User experience design project manager driving his team in a car
User and user-centered design
The cornerstones of a good UX project are a methodical approach and teamwork

One of the biggest dangers of user experience design projects is performing various tasks in isolation. In this way, the universal user experience can become the vision of a single UX designer and may not meet the expectations and needs of users.


A methodical approach and active team cooperation help to counter this. A properly executed UX process is methodical. This means that it uses a wide range of techniques, which in turn are structured and implemented according to a specific system and sequence.


Tarkuse- ja hingerännak
User and user-centered design
UX - smiling users

Making websites could be a hobby like any other hobby, and usually so much more. The process has everything that a hobby should have – it relieves stress, gives pleasure from the results, is challenging, interesting, and most importantly, creative and active.


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