User and user-centered design

User interface prototyping – 14 tips for doing it better

22 Jan 2018

In this article, we will describe the principles of user interface prototyping and the methods used for it. We will also provide 14 suggestions for improving your prototyping process.

12 mistakes to avoid when conducting website usability testing

18 Oct 2017

If you are already aware of the mistakes to avoid when preparing a website usability test, it would be a good time to know how to perform all the tests successfully and to identify a sufficient number of usability problems and their causes on the existing website.

User and user-centered design

Do not overtake anyone in a blind curve aka testing a prototype

06 Jul 2017

Prototypes are the first draft towards the final product. Proper testing is subject to the same principles as the hopscotch game, where the player must jump through each space to successfully reach the end. In this post, I talk about the importance of testing a prototype.

User and user-centered design

Let's talk about interviewing

05 Jul 2017

Let’s imagine that on one day, your little son comes to you and says: “Daddy, daddy – please build me a new and better playhouse!” One choice is to go directly to a building materials shop, buy everything you need, demolish the old playhouse, and build a new one.

User and user-centered design

UX - smiling users

21 Nov 2018

Making websites could be a hobby like any other hobby, and usually so much more. The process has everything that a hobby should have – it relieves stress, gives pleasure from the results, is challenging, interesting, and most importantly, creative and active.

User and user-centered design

A/B Testing Guide: All You Need to Know About A/B Testing

08 Feb 2016

Some time ago I attended a local e-commerce seminar where someone mentioned that local online stores suck at conversion optimisation.

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