Service Plan - Visualizing Processes for Better Customer Experience
You might have heard of the "customer journey" as a design method, but the concept of a "service blueprint" might still be new to some. Designing an excellent customer journey is crucial, but if an organization can't function smoothly in delivering its services, then a great customer experience can't be sustained for long. Mapping a service blueprint is a method that helps integrate service usage and delivery into a cohesive whole, being a key tool in service design.