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Trinidad Wiseman acquired a strategic stake in Intelex Insight, the largest Microsoft business analytics company in the Baltic States

Marko Nemberg

We are pleased to announce that Trinidad Wiseman has acquired a 47% stake in Intelex Insight, the largest data science, business analytics and machine learning company in the Baltics specializing in the Microsoft BI platform and Power BI.

 

As a result of the transaction, Intelex Insight will become Trinidad Wiseman's machine learning and business analytics centre, enabling the latter to offer new data science-based services to its clients. The transaction offers Intelex Insight new opportunities to grow its business and further develop its services.

 

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Hegle Sarapuu-Johanson, board member and head of innovation at Trinidad Wiseman and Kaur Kivirähk, CEO of Intelex Insight

Hegle Sarapuu-Johanson, board member and head of innovation at Trinidad Wiseman and Kaur Kivirähk, CEO of Intelex Insight

 

We are very pleased to announce a strategic partnership with Intelex Insight, with whom we have a long-term cooperation. We believe that in addition to increasing the capabilities of data science and business analytics, we can create new innovative services that combine the best features of data science and service design. We can also help clients implement changes in their organization and now also measure their performance in real-time," said Hegle Sarapuu-Johanson, board member and head of innovation at Trinidad Wiseman.

 

Kaur Kivirähk, CEO of Intelex Insight, believes that the visual representation of data and its user experience have become increasingly important in business analytics and data science.

 

We are very pleased to partner with Trinidad Wiseman, who shares a similar culture and can take the user experience of our analytics environments to the next level. We are planning close and varied cooperation in terms of services and business development, from which both companies' current and future customers will benefit the most," said Kivirähk.

 

As a result of the transaction, its co-founder Kaarel Kivistik left Intelex Insight, who wanted to move on to another field. Trinidad Wiseman board member Hegle Sarapuu-Johanson started working in the new two-member board, and Kaur Kivirähk will continue as the board's chairman.

 

Intelex Insight is the leading business analytics and data science company in the Baltics focused on Microsoft Power BI solutions, which offers data-based services to improve the performance of companies. The company employs 17 people; its total turnover in 2022 was over 1 million euros.

 

Trinidad Wiseman is a digital transformation and service design company established in 2007, whose clients include various ministries and large companies in Estonia and abroad. The company employs nearly 140 specialists; its total turnover in 2022 was 13.6 million euros. 

 

 

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